Marketing, associate degree

This degree is designed for students who are looking for a fast path to starting a career in marketing. Students earning this degree complete foundational courses in business and specialized courses in marketing in the areas of social media marketing, advertising, product management, and branding. Students who complete this degree are ready for entry-level marketing positions in a wide variety of businesses.
Why choose Marketing at PCC?
Salary
Marketing salaries range based on experience and role.
Choosing a marketing degree at Portland Community College means gaining practical, career-focused marketing skills in a supportive and affordable learning environment. Students benefit from flexible class options, experienced faculty, and an applied approach to learning that connects classroom concepts to real-world business challenges. PCC’s Associate of Science degree in Marketing provides a strong foundation in marketing knowledge while helping students build the confidence and professional skills employers value.
Award information
| Award | Length (attending full-time) | Financial aid eligible | Currently accepting students? |
|---|---|---|---|
| Associate Degree: Marketing | 2 years |
Learn more about Business Administration and all 10 awards available »
Locations
What will you learn?
Students earning this degree:
- Build a strong foundation in business, marketing, communication, and business technology.
- Gain practical knowledge in branding, advertising, social media marketing, retailing, and customer engagement strategies.
- Develop professional communication skills through business writing, public speaking, and digital communication courses.
- Apply problem-solving skills to real-world projects.
- Learn to use workplace technology tools to communicate, analyze data, and support decision-making.
What will you do?
Students who complete this program are ready to begin or advance their careers in areas such as digital marketing, social media management, retail management, sales, customer service, or advertising. Students leave the program with practical business knowledge, communications, and technology skills that prepare them to contribute to organizations across many industries.
Courses
Course listing for the 2026-2027 catalog year.
| Code | Title | Credits |
|---|---|---|
| BA 100 | Career Planning and Preparation in Business | 2 |
| BA 101 | Introduction to Business Z | 4 |
| BA 116 | Microsoft Word for Workplace Communications | 4 |
| BA 131 | Introduction to Business Technology | 4 |
| BA 169Z | Data Analysis Using Microsoft Excel Z | 4 |
| BA 203 | Introduction to International Business | 4 |
| BA 205 | Business Communication Using Technology | 4 |
| BA 223 | Principles of Marketing | 4 |
| BA 226 | Introduction to Business Law Z | 4 |
| BA 234 | International Marketing | 3 |
| BA 235 | Social Media Marketing | 4 |
| BA 236 | Product Management and Branding | 4 |
| BA 238 | Sales | 3 |
| BA 239 | Advertising | 3 |
| BA 249 | Principles of Retailing and E-tailing | 3 |
| BA 280A | Cooperative Education: Business Experience | 3 |
| BA 289 | Marketing Capstone | 3 |
| CIS 195H | HTML and CSS | 4 |
| COMM 111Z | Public Speaking Z | 4 |
| EC 200 | Introduction to Economics * | 4 |
| or EC 201 | Principles of Microeconomics | |
| or EC 202 | Principles of Macroeconomics | |
| WR 121Z | Composition I Z | 4 |
| WR 122Z | Composition II Z | 4 |
| Business Program Electives | 8 | |
| General Education: 2 courses | ||
| Total Credits | 94 | |
- *
Could be used as General Education.
- Z
BA 101 and BA 101Z
BA 216A and BA 169Z
BA 226 and BA 226Z
COMM 111 and COMM 111Z
EC 201 and EC 201Z
EC 202 and EC 202Z
WR 121 and WR 121Z
WR 122 and WR 122Z
Next steps
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