BA223 Principles of Marketing

Campus contacts

Explores the importance of marketing activities on how a business delivers value. Covers how marketing strategy is used to deliver products, price, and communicate to customers. Provides an overview of current marketing topics and trends. Recommended: BA 101. Prerequisites: (WR 115 and RD 115) or IRW 115 and MTH 20 or equivalent placement. Audit available. (See course content and outcomes.)

Credits: 4

List of classes for BA223 Principles of Marketing
CRNClass typeLocationDays & timeDatesSeats availableFacultyMore info
21655Online (no scheduled meetings)Not applicableAvailable 24/7
From March 30 through June 13, 2026
Louise A JohnstonBooks for CRN 21655
Class details for CRN 21655
and In-personRock Creek BLDG2 246
Thursday
from 12 to 1:50pm

From April 2 through June 11, 2026
23135Online (no scheduled meetings)Not applicableAvailable 24/7
From March 30 through June 13, 2026
Gregory J RappBooks for CRN 23135
Class details for CRN 23135
and Online (scheduled meetings)Not applicable
Monday
from 10 to 11:50am

From March 30 through June 8, 2026
20349Online (no scheduled meetings)Not applicableAvailable 24/7
From March 30 through June 13, 2026
Wilson K NitungaBooks for CRN 20349
Class details for CRN 20349
20405Online (no scheduled meetings)Not applicableAvailable 24/7
From March 30 through June 13, 2026
Wilson K NitungaBooks for CRN 20405
Class details for CRN 20405

Class schedule definitions

Cost:
cost is based on the number of credits – see tuition and fees
Books:
$0 or <$40 means low cost books (doesn't include other supplies like calculators)
Register:
use the CRN to register in MyPCC – see how to register
Class types:
see more about class types
  • In-Person: Instructional time will happen in-person. Class meetings take place at specific times and locations.
  • Online (no scheduled meetings): Instruction will take place through regular online activities and assignments with scheduled due dates. Classes do not have meeting times.
  • Online (scheduled meetings): Instructional time will happen online. Class meetings will take place at scheduled days/times online.
  • In-person & Online (scheduled meetings): Class meetings take place at a specific time & day, with some meetings in-person and some online, usually in Zoom.
  • In-person & Online (no scheduled meetings): Class meetings are in-person and have additional online activities.
  • Online (scheduled meetings) & Online (no scheduled meetings): classes meet remotely with additional online activities required.