BA223 Principles of Marketing

Explores the importance of marketing activities on how a business delivers value. Covers how marketing strategy is used to deliver products, price, and communicate to customers. Provides an overview of current marketing topics and trends. Recommended: BA 101. Prerequisites: (WR 115 and RD 115) or IRW 115 and MTH 20 or equivalent placement. Audit available. (See course content and outcomes.)

Credits: 4

List of classes for BA223 Principles of Marketing
CRNClass typeLocationDays & timeDatesSeats availableFacultyMore info
41509Online (no scheduled meetings)Not applicableAvailable 24/7
From September 21 through December 12, 2026
Wilson K NitungaBooks for CRN 41509
Class details for CRN 41509
and In-personCascade TEB 218
Thursday
from 10 to 11:50am

From September 24 through December 10, 2026
41017Online (no scheduled meetings)Not applicableAvailable 24/7
From September 21 through December 12, 2026
Gregory J RappBooks for CRN 41017
Class details for CRN 41017
40685Online (no scheduled meetings)Not applicableAvailable 24/7
From September 21 through December 12, 2026
Cole T ChattertonBooks for CRN 40685
Class details for CRN 40685

Class schedule definitions

Cost:
cost is based on the number of credits – see tuition and fees
Books:
$0 or <$40 means low cost books (doesn't include other supplies like calculators)
Register:
use the CRN to register in MyPCC – see how to register
Class types:
see more about class types
  • In-Person: Instructional time will happen in-person. Class meetings take place at specific times and locations.
  • Online (no scheduled meetings): Instruction will take place through regular online activities and assignments with scheduled due dates. Classes do not have meeting times.
  • Online (scheduled meetings): Instructional time will happen online. Class meetings will take place at scheduled days/times online.
  • In-person & Online (scheduled meetings): Class meetings take place at a specific time & day, with some meetings in-person and some online, usually in Zoom.
  • In-person & Online (no scheduled meetings): Class meetings are in-person and have additional online activities.
  • Online (scheduled meetings) & Online (no scheduled meetings): classes meet remotely with additional online activities required.