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CCOG for GD 116 Summer 2022

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Course Number:
GD 116
Course Title:
Intermediate Typography
Credit Hours:
3
Lecture Hours:
0
Lecture/Lab Hours:
60
Lab Hours:
0

Course Description

Focuses on typographic composition, hierarchy of information, font identification and grid structure. Integrates type and image for page layout. Prerequisites: GD 101, GD 114, GD 150. Prerequisites/concurrent: GD 122, GD 140, GD 151.

Intended Outcomes for the course

Upon completion of the course students should be able to:

  • Utilize type as the primary graphic design element in creating professional level design solutions.
  • Create layouts utilizing grid structure organization.
  • Apply professional practices governing typography to communication materials.
  • Prepare digital files conforming to industry production standards.

Outcome Assessment Strategies

  • Combine specified typographic elements to generate visual interest
  • Use type, color, and layout to engage target audiences
  • Develop layouts conforming to visual hierarchy
  • Combine type and imagery into a well composed layout of organized information
  • Build digital documents to required specifications

Course Content (Themes, Concepts, Issues and Skills)

THEMES
Composition

ISSUES
Problem Solving
Visual Hierarchy
Readability
Attention to Detail

CONCEPTS
Balance
Hierarchy
Workflow
Critical Thinking
Craft
Detail

SKILLS

  • Select typefaces appropriate for different project solutions
  • Digitally manipulate letterforms for customization
  • Apply professional methods of spacing to multiple typographic elements
  • Compose layouts utilizing a grid
  • Edit text to demonstrate professional typographic formatting
  • Follow all required specifications