CCOG for ART 219C archive revision 201604
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- Effective Term:
- Fall 2016 through Summer 2021
- Course Number:
- ART 219C
- Course Title:
- The Art of Hand Lettering: Hand Drawn Letters
- Credit Hours:
- 3
- Lecture Hours:
- 0
- Lecture/Lab Hours:
- 60
- Lab Hours:
- 0
Course Description
Investigates techniques and explores several styles of hand lettering as a vehicle for artistic expression through the use of hand written text. Develops a familiarity with creating and using a variety of scripts. Establishes a facility with and an understanding of the components of scripts, with a focus on hand written scripts. Audit available.
Addendum to Course Description
College level reading comprehension is necessary. Hand Lettering fulfills the requirement for art electives in the Graphic Design CTE program. Course may include demonstrations, slides, lectures and videos.
Intended Outcomes for the course
Upon completion of the course students should be able to:
- Recognize the basic components of successful hand lettering.
- Critically evaluate the art of hand written lettering.
- Apply knowledge of hand lettering to the study of calligraphy, typography and graphic design.
- Create works of hand lettering that demonstrate an introductory level of skill in layout, design and hand drawn lettering using various styles, tools, and related techniques.
Course Activities and Design
- Classes will include lecture, demonstrations, videos, class projects, homework and a final project.
- Class work and demonstrations will explore multiple lettering styles drawn by hand.
- Final projects will incorporate a variety of media, substrate and hand drawn lettering styles.
- Class work and final project will provide direct somatic experience of typography to broaden students' understanding of lettering beyond computer technology.
Outcome Assessment Strategies
- Hand lettering projects will be assessed to determine student’s level of mastery of concepts, techniques and skills taught in the course.
- Participation in class discussions will also be used to assess outcome attainment.
Course Content (Themes, Concepts, Issues and Skills)
THEMES
- Design
- Critical analysis
- Distinguish unique elements of various scripts
- Tools and Techniques
CONCEPTS
• Critical Thinking
• Composition
• Vocabulary
ISSUES
• Tool mastery
• Exploration of form
• Craft
SKILLS
The successful student should be able to:
- Demonstrate skill in the use of a variety of lettering tools and techniques.
- Recognize well formed letters.
- Apply basic vocabulary necessary to discuss the technical and creative aspects of hand lettering.
- Examine the functions of different letterforms.
- Discriminate between various writing styles.