Portland Community College | Portland, Oregon Portland Community College

Business Design Series (BDS)

Campus contacts

You probably already know how to "do the thing" (make the widgets, serve the food, etc.) Most people need help designing a business to wrap around the "thing". Take the first steps to turn your idea into a profitable business.

Discover the key aspects of building a business so you can develop a working plan that will become the foundational piece for meeting with an SBDC Advisor. Begin with a series of self-assessments to help determine your level of comfort and competence in 20 critical business focus areas. Continue with instruction, in class activities, articles and worksheets that provide tools to address the 4 basic challenge areas to every business: an attractive Business Concept, strong Organizational Structure, lasting Customer Relations and profitable Business Operations.

In 4 weeks students will be able to:

-Select a business entity and start a business

-Utilize the Customer Relationship Arc model to design a successful business

-Clarify an idea to determine the viability of the business

-Identify key customers and develop a Customer Persona

-Design a revenue model to meet the needs of key customers

-Create an effective Elevator Pitch

-Explore 21.5 questions every business owner must answer before starting a business

-Determine start up costs and create a basic budget Create and action plan with key milestones

For more information go to: bit.ly/Business-Design-Series

Write down the CRNs (ex. 22398) of your selected classes to register.
Class type:
in-person:    remote:    online:    hybrid: ( or )
List of classes for Business Design Series (BDS)
CRNLocation & typeDays & timeDatesSeats availableMore infoSign up
40958CED Remote
from 4 to 6pm

From September 27 through October 18, 2021
Instructor: Jackie L Babicky-Peterson
Tuition: $125 Fees: $0
41854CED Remote
from 5 to 7pm

From November 2 through November 23, 2021
Instructor: Jackie L Babicky-Peterson
Tuition: $125 Fees: $0