Covers analyzing target market, developing retail marketing mix elements, and reviewing store planning techniques used by retailers. Includes discussions of changing retailing environment and impact of government regulations. Prerequisite: WR 115, RD 115, and MTH 20 or equivalent placement test scores. Audit available.  (For detailed information, see the Course Content and Outcome Guide ).

Credits:
3.00

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  CRN Campus / Bldg / Rm Time Days Dates
 
32654 SE Center / TABOR / 115 09:30 AM-10:50 AM TuTh 25-Jun-2013 thru 05-Sep-2013
Instructor: Carolina M Selva
Tuition: credit Fees: $0.00