Covers the basics of planning, creating, using, and placing advertising in the business world. Reviews entire field of advertising as basis for students who select advertising as a career or as an integral part of a marketing program. Prerequisite: WR 115, RD 115, and MTH 20 or equivalent placement test scores. Audit available.  (For detailed information, see the Course Content and Outcome Guide ).

Credits:
3.00

Distance Education: Web Course Information

CRN 25271

Course Specific Requirements:
Required Text: M: ADVERTISING, Arens, McGraw-Hill, 12th Edition, ISBN: 9780078028915.
Web Technical Requirements:
Please be sure to read the Technical Requirements for this delivery mode.
Students with Disabilities:
Students with disabilities should notify their instructor if accommodations are needed to take this class. For information about technologies that help people with disabilities in taking Web based distance learning classes please visit the Office for Students with Disabilities website.
Registration:
To register, you need the CRNs (ex. 22398) of your selected classes.
Fees:
Please note that for many courses, additional fees may apply.
Textbooks:
To find textbooks, you need the CRN, Campus, Term & Course Number (ex. BA101).
  CRN Campus / Bldg / Rm Time Days Dates
 
WEB » 25271 - 31-Mar-2014 thru 13-Jun-2014
Instructor: Cheryl L Konen
Tuition: credit Fees: $20.00
For information, contact Rock Creek
 

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