PCC/ CCOG / GD

Course Content and Outcome Guide for GD 122

Course Number:
GD 122
Course Title:
Graphic Design 2
Credit Hours:
3
Lecture Hours:
0
Lecture/Lab Hours:
60
Lab Hours:
0
Special Fee:
 

Course Description

Builds on the basic concepts of graphic design. Emphasizes color, including color theory, vocabulary, color schemes, and the effects of color. Focuses on identifying graphic styles, brainstorming techniques, and introduces 3-dimensional design. Attention placed on design process, presentation, and industry standards. Prerequisites: GD 101, GD 114, GD 120 Prerequisite/concurrent: GD 140 and/or GD 150.

Addendum to Course Description

 A grade of "B" or higher is required for placement into the second year of the Graphic Design Program

Intended Outcomes for the course

Students should be able to:

Create professional-level graphic design layouts which utilize industry-accepted color models and demonstrate an understanding of color theory
 

Outcome Assessment Strategies

Projects will be the major criteria for evaluation. Emphasis will be placed on professional standards including following: project specifications, creativity, presentation, ability to meet deadlines and critique participation. Additional methods of assessment may include quizzes, exercises, assignments, and attendance.

Course Content (Themes, Concepts, Issues and Skills)

SKILLS:
 

Correctly use graphic design tools and materials

Correctly prepare artwork for presentation

Develop design solutions using professional design process methods including thumbnails, tight roughs and final comps

Hand render cleanly and accurately

Identify design elements and principles

Demonstrate visual hierarchy, focal points and eye flow

Discuss work in front of a group, using appropriate design terms and vocabulary

Analyze and critique designs both independently and in a group

Research and use outside resources for highest quality output

Create a color wheel from memory

Use the color vocabulary in written work and oral presentations

Combine and apply basic color schemes to graphic designs

Create emotional and psychological effects of color

Use creative brainstorming techniques to generate ideas