PCC/ CCOG / BA

Course Content and Outcome Guide for BA 250

Date:
30-DEC-2011
Posted by:
Cheryl Scott
Course Number:
BA 250
Course Title:
Small Business Management
Credit Hours:
3
Lecture hours:
30
Lecture/Lab hours:
0
Lab hours:
0
Special Fee:
 

Course Description

Designed for students and prospective small business owners and managers. It emphasizes the general functions, procedures, and specific subject areas related to initiating, organizing, and operating a successful small business. It specifically prepares the student to develop a business plan for opening a business. Recommended: BA 101. Prerequisites: WR 115, RD 115 and MTH 20 or equivalent placement test scores. Audit available.

Addendum to Course Description

Small Business Management provides the background concepts and practices necessary for a successful owner and/or manager. The student will be made aware of the importance and the functions of such things as: marketing surveys, marketing targets, financing, choosing a form of legal organization, managing the risk involved in operating a small business, and focusing on customers through products, price, promotion, and placement.

Course will fulfill required and/or elective credit for Portland Community College’s Business Administration or Degree Programs.

Intended Outcomes for the course

Upon successful completion of Small Business, the student will be able to:

• Demonstrate an understanding of the importance of small business in the economy.
• Prepare a comprehensive Business Plan.
• Analyze a financial statement and plan.
• Choose a legal form of business.
• Demonstrate an understanding of the tax implications of a small business

Outcome Assessment Strategies

Students will be expected to demonstrate knowledge of the concepts described in the required competencies by any combination of the following:
  • Participation
  • Case study analysis
  • Individual or group projects
  • Presentations
  • Completion of assessment or certification-style examinations.

Course Content (Themes, Concepts, Issues and Skills)

 

THEMES, CONCEPTS, ISSUES:
  • Planning
  • Responsibility and Accountability
  • Critical Thinking
  • Effective Written and Oral Communications
  • Team Work
  • Ethical Conduct
COMPETENCIES AND SKILLS:  
  • Recognize start-up and buy-out opportunities.
  • Analyze comparative merits of franchising opportunities.
  •  Prepare a comprehensive Business Plan.                   
  •  Analyze financial plans and statements.                               
  •  Choose a legal form of business ownership.        
  •  Evaluate insurance needs, credit policies, and advertising opportunities.
  •  Demonstrate an understanding of the tax implications of a small business.